Learn from this infographic why hospitals (and other community-focused organizations) use billboard advertising to engage communities with health messaging.
They are effective in grabbing people’s attention and communicating their message, They are cheaper than other mediums is getting more impressions for your dollar, and they allow for targeting that online just can’t achieve.
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Other Content on Billboard Effectiveness for Hospitals
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Ambetter Insurance came to View Chicago specifically during the fourth quarter when open enrollment is a really crazy space in the insurance industry and they really wanted to make sure that Ambetter's name was top-of-mind near specific hospitals where patients might be looking to switch to a different insurance provider.