Pilsen is cultural center with a diverse population. The neighborhood features some incredible Hispanic food and art, attracting audiences with artistic tendencies.
Key Features
Hip eateries and venues, where creative-types from all over Chicago flock to
Rich with Latino culture and Spanish-speaking audiences
Small and focused demographics
Bottom line: Pilsen is the perfect microcosm for hip Spanish-speakers
Demographics
Population: 34,000 +
Median Age of Population: 32
Average Household Income: ~ $62,000 annually
Median Household Income: ~ $44,000 annually
Marital Status: 55% never married, 35% married. The rest are either separated, widowed or divorced.
In Detail
With its deep roots in Hispanic culture, Pilsen has remained a staple of Latino presence in Chicago. And there’s an artsy and creative side as well, made up of artists and musicians who enjoy life in a cultural quarter. Life in Pilsen can be quiet, or it can be eventful and innovative.
When looking to spread your product and brand to a Hispanic audience, Pilsen is a great option because it’s more diverse and youthful than other neighborhoods. With a HotSpot on Cermak, you’ll reach audiences who might become lifetime customers.
Chicago Coverage & Featured Locations
WALLSCAPE ON CERMAK RD. WEST OF HALSTED ST.
This massive Wallscape poster looms large as you head west on Cermak Rd. into the vibrant neighborhood of Pilsen. Pilsen’s strong Mexican-American culture is on full display via the 16th Street Murals, successful small business Jumping Bean Café and Pilsen’s oldest historical landmark, Thalia Hall. All add to the artistic, bohemian, vibe of this culturally rich area on the Lower West Side.
HOTSPOT ON CERMAK RD. AND DAMEN AVE.
Located at a bustling intersection in the heart of Pilsen, Mercy Hospital’s HotSpot ad successfully connected with this predominately Mexican-American community. An ideal Sunday afternoon in Pilsen would involve a trip to The National Museum of Mexican Art, followed by lunch at Carnitas La Michoacana, and dessert at Xurro for some of the best churros in all of Chicago!
WILD POSTING ON 18TH ST. AND CARPENTER ST.
This street-level board located on 18th St. garners heavy foot traffic as it’s just 1 block east of some of the hottest restaurants and bars that are new to the scene. Most know Pilsen as a haven of authentic Mexican cuisine, but HaiSous Vietnamese Kitchen, Monnie Burke’s, and Honkey Tonk BBQ have gained critical acclaim as worthwhile destinations to visit in the ever-evolving Pilsen neighborhood.
Inquire About These Pilsen Billboard Locations and More!
Cost of Billboards in Pilsen, Chicago
The cost of billboards in Pilsen will depend on a few factors:
1.
The Type of Billboard
2.
Quantity of Locations
3.
How Soon You Want to Start
Billboards in Chicago are typically priced in monthly or 4-week terms. For example, if you’re looking at a quote for a billboard that is $2,000, that price usually means that it’s $2,000/4-weeks.
Neighborhood Signs (HotSpots & Wild Postings) - $1,000 to $6,000/4-weeks
Wallscapes - Inquire for pricing
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