chicago billboards

Billboard Trends for 2022

Billboard Trends for 2022

The pandemic kept many people inside in Chicago for the past year and a half. As confidence in safety grows and the pandemic recedes, the strength of billboard advertising grows. People are spending more time outside, which means they’re more likely to make purchasing decisions on the go, where outdoor ads can have a firm influence. Learn about the trends for outdoor advertising in 2022.

How Do I Know If My Billboard Is Working?

How Do I Know If My Billboard Is Working?

While many may think that OOH is too old-fashioned to produce good analytical data, billboard success and ROI can be measured in many ways to help determine whether they are successful. ROI, or return on investment, depends on the investment and the “return” that a business is looking for. Depending on the results a client seeks, we can craft individualized campaigns to reach those results and more.

13 Examples of Billboard Ads for Real Estate

13 Examples of Billboard Ads for Real Estate

Real estate billboards don’t have to be boring—they can set your brand apart from your competition and help you sell an experience. Check out these thirteen real estate billboards and tell us which one is your favorite!

Video - Sugaring Case Study

Video - Sugaring Case Study

A few months back, I worked with Sugaring NYC, which is a relatively newer brand in the beauty world. They came to us because they are new to Lincoln Park—they have a franchise location in the loop and they were expanding to Lincoln Park, so they really needed a push to show people: hey we're here, we're open, and we're ready to serve you.